Track ChatGPT Ads.See Who's AdvertisingIn Your Category.
Scan ChatGPT for sponsored placements in any industry. Every advertiser, every creative, every prompt that triggers paid AI placement.
Free. No signup.
Be the first to know when competitors enter ChatGPT.
What is a ChatGPT ad?
When you ask ChatGPT a buyer-intent question — “best CRM software,” “plumbers near me,” “running shoes for marathon training” — OpenAI may inject a sponsored placement alongside its normal answer. Unlike a Google search ad, the placement sits inside the conversational response, branded with the advertiser's logo, title, and a destination URL tagged with utm_medium=ai.
Source: DataForSEO ChatGPT Ad Element announcement, May 28 2026.
Why monitor ChatGPT ads in your category
Be first to know
ChatGPT Ads are rolling out gradually. The first brand to bid in a category gets uncontested share-of-voice until competitors catch up.
Track creative changes
See exactly which titles, snippets, and destination URLs competitors are testing in AI search — without running ads yourself to find out.
Benchmark category activity
Know whether your industry has 0, 3, or 30 active ChatGPT advertisers. That signal tells you when AI search is real for your buyer.
What we monitor for you
- 5 buyer-intent prompts per industry— queries that signal commercial intent (“best X,” “top X 2026,” “X recommendations,” etc.) — refreshed every 12 hours.
- Every sponsored placement returned — advertiser, title, snippet, image, destination URL, and which prompts triggered the ad.
- Direct ChatGPT API queries, not scraped HTML. We pull the structured
chat_gpt_adelement via DataForSEO's LLM Scraper API. - Country-level targeting — ChatGPT Ads target by country, not city. We respect that boundary so your scan matches what an actual buyer in your country would see.
Frequently asked questions
Can I see who's advertising on ChatGPT in my industry?
Yes. Run a free scan above by entering your industry. AIRIX queries ChatGPT with 5 buyer-intent prompts and returns every sponsored placement we detect, including advertiser name, creative, destination URL, and which prompts triggered the ad.
How do you detect ChatGPT ads?
We use DataForSEO's LLM Scraper API, which surfaces ChatGPT's `chat_gpt_ad` element — the structured ad object OpenAI returns alongside organic content when a sponsored placement matches a query.
How often is the data refreshed?
The free magnet scan runs in real time against ChatGPT and caches results by industry for 7 days. AIRIX Growth subscribers get continuous monitoring with results refreshed every 12 hours and email alerts when new advertisers enter their category.
When did ChatGPT start showing ads?
OpenAI launched ChatGPT Ads on February 9, 2026. The self-serve advertiser platform opened on May 5, 2026, removing the original $50,000 minimum spend. Sponsored placements are rolling out gradually across query types and countries.
Can I track a specific competitor?
The free scan returns every advertiser detected in your industry's 5 buyer-intent prompts. AIRIX Growth subscribers can add custom prompts and set per-competitor alerts.
How is this different from Google Ads tracking?
ChatGPT ads are served inline within conversational responses, not on a search results page. Standard PPC tools (SpyFu, SEMrush, Adthena, GrowByData) don't see them. AIRIX queries ChatGPT directly and parses the structured `chat_gpt_ad` element from the response.
Is the scan really free?
Yes — three free scans per visitor with no signup or email required. AIRIX Growth ($199/mo) adds continuous monitoring, email alerts, creative history, and AI visibility tracking across 16 platforms.
Do you also show organic recommendations?
When a scan finds zero ads in your category (common today since OpenAI Ads is still rolling out), we surface the organic businesses ChatGPT recommends for the same prompts so you still leave with competitive intelligence. AIRIX Growth tracks organic AI visibility across 16 platforms in addition to ChatGPT ads.