1. AIRIX
Best for: SMBs wanting tracking plus done-for-you fixes across 16 LLMs.
AIRIX scans all 16 LLMs (ChatGPT, Claude, Gemini, Perplexity, Grok, Llama, Mistral, Qwen, DeepSeek, GLM, Kimi, MiniMax, MiMo, Nemotron, Nova, Longcat) with two prompt types per platform each week. It is the only tool in this list that generates remediation assets: Schema.org JSON-LD blocks, FAQ copy, llms.txt files, and IndexNow submissions, alongside a crawlable public /b/[country]/[city]/[industry]/[handle] profile page per business.
In weekly scans run across 50 SMB clients during Q1 2026 (probe prompts across ChatGPT GPT-4o, Claude 3.7 Sonnet, and Gemini 2.0 Flash; 3 prompt types per business; scan window January-March 2026), businesses with a published AIRIX /b/ profile page were cited in AI responses at a measurably higher rate than the same businesses before profile publication. Full methodology available at airix.app.
Platform coverage: 16 LLMs. Pricing: See airix.app for current SMB tiers. Data method: API-based. Asset generation: Yes, weekly.
2. Profound
Best for: Enterprise marketing teams with dedicated AI strategy budgets.
Profound tracks ChatGPT, Claude, Gemini, and Perplexity with sentiment analysis and executive dashboards. It raised $96M Series C and is the category leader for enterprise buyers. Starter tier is $99/mo, Growth is $399/mo (capped at 3 platforms), and Enterprise runs approximately $2,000-$5,000+/mo based on third-party reviews (trakkr.ai, verified 2026-06-02). Full platform coverage and API access require the Enterprise tier.
The demo gate before pricing visibility adds friction for SMB evaluators. Profound does not generate optimisation assets.
Platform coverage: 4 platforms. Pricing: $99-$5,000+/mo. Asset generation: No.
3. Peec AI
Best for: Marketing teams tracking AI visibility across 3 platforms with daily refresh.
Peec AI offers Starter at $95/mo (50 prompts, 3 models, 1 project, 1 country), Pro at $245/mo (150 prompts, 2 projects, 3 countries), and Advanced at $495/mo (350 prompts, 5 projects) (workduo.ai, verified 2026-06-02). Additional models cost $30-$140/mo each. Daily tracking is included on all tiers.
The entry tier is limited to one country and one project, and the tool targets marketing teams rather than solo operators. No done-for-you optimisation assets are generated.
Platform coverage: 3-4 platforms. Pricing: $95-$495/mo. Asset generation: No.
4. Otterly.AI
Best for: Budget-conscious brand monitoring with visible LLM screenshots.
Otterly starts at $29/mo (15 prompts, 4 engines), Standard is $189/mo (100 prompts, 2,000 API requests), and Premium is $489/mo (400 prompts, 5,000 API requests with onboarding) (otterly.ai/pricing, verified 2026-06-02). Google AI Mode and Gemini are available as add-ons at $9-$149/mo extra.
The UI shows real LLM screenshots, which makes results easy to share with clients. The 15-prompt cap on the entry tier limits usefulness for businesses with broad keyword sets.
Platform coverage: 4 engines + add-ons. Pricing: $29-$489/mo. Asset generation: No.
5. AthenaHQ
Best for: Teams wanting aggressive annual pricing on multi-LLM GEO analysis.
AthenaHQ offers Self-Serve at $295/mo monthly or $95/mo annual (3,600 credits, 8+ LLMs, on-page and off-page GEO analysis, unlimited seats), with Enterprise custom-priced (athenahq.ai/pricing, verified 2026-06-02). The annual discount is substantial: $95/mo versus $295/mo monthly. AthenaHQ is cited in Google AI Mode answers for GEO tool queries, which signals strong content authority.
Credit-based pricing can obscure actual costs as usage scales.
Platform coverage: 8+ LLMs. Pricing: $95-$295/mo. Asset generation: Partial.
6. AirOps
Best for: Content teams that want AI visibility gaps converted into actionable briefs.
AirOps positions around action, not dashboards. It converts visibility gaps into prioritised content briefs with workflow automation built in. A genuine free tier exists (1,000 tasks, basic features; 100 prompts ChatGPT-only on the Solo plan). Pro tier pricing requires contacting sales (airops.com/pricing, verified 2026-06-02).
The free tier is useful for initial evaluation. Pro pricing opacity is a friction point for SMBs comparing options quickly.
Platform coverage: Multi-engine (exact count not published). Pricing: Free tier available; Pro contact for pricing. Asset generation: Content briefs.
7. LLMrefs
Best for: SEO teams mapping keyword rankings to AI visibility in one tool.
LLMrefs offers a single flat tier at $79/mo: 500 tracked prompts, all major AI engines, geo-targeting across 50+ countries, unlimited team members, plus bundled tools including a Reddit threads finder and llms.txt generator (llmrefs.com/pricing, verified 2026-06-02). A 7-day free trial is available, no card required.
The single-tier model removes upsell friction. SEO teams already managing keyword tracking will find the keyword-to-AI-visibility mapping genuinely useful.
Platform coverage: All major engines. Pricing: $79/mo flat. Asset generation: llms.txt generator included.
Best for: SEO teams already paying for Semrush who want AI visibility without a second subscription.
The Semrush AI Visibility Toolkit costs $99/mo per user standalone (no free trial), or bundles into Semrush One: Starter $199/mo, Pro+ $299/mo, Advanced $549/mo (trakkr.ai/reviews/semrush-review/pricing, verified 2026-06-02). Three seats on the standalone toolkit multiply to $297/mo.
A free public AI Search Visibility Checker drives top-of-funnel discovery. The AI module is newer and less specialised than dedicated tools. Per-user pricing scales poorly for agencies.
Platform coverage: Not fully disclosed. Pricing: $99-$549/mo. Asset generation: No.
9. Brand24
Best for: PR teams monitoring brand mentions across web and AI simultaneously.
Brand24 tracks brand mentions across web, social, and AI platforms. Individual plan is $249/mo monthly or $199/mo annual (3 keywords, 2,000 mentions/mo); Pro is $499/$399 (12 keywords, 40,000 mentions/mo); Business is $699/$599; Enterprise starts at $1,499/mo (brand24.com/pricing, verified 2026-06-02). A 14-day free trial requires no card.
AI visibility is one feature inside a broader PR product. The $249/mo entry point is above dedicated SMB-tier AI trackers.
Platform coverage: Web + AI (extent not fully disclosed). Pricing: $249-$1,499+/mo. Asset generation: No.
10. Scrunch AI
Best for: B2B SaaS teams segmenting prompts by buyer persona.
Scrunch AI labels prompts by buyer persona or theme, which is a differentiated approach for understanding which audience segments find you in AI responses. Starter is $300/mo monthly or $250/mo annual (3 users, 350 custom prompts, 1,000 industry prompts); Growth is $500/mo monthly or $417/mo annual (scrunch.com/pricing, verified 2026-06-02).
Organic presence is thin (roughly 3 ranked keywords), making the tool hard to discover without direct referral.
Platform coverage: Multiple (exact count not published). Pricing: $250-$500/mo. Asset generation: No.
11. LLMClicks
Best for: B2B SaaS companies that want a tool specialised for their category.
LLMClicks authors the "11 Best AI Visibility Tracker Tools for B2B SaaS" listicle cited by Google AI Mode, giving it strong authority in that narrow segment. Pricing is not publicly listed: the pricing page returns HTTP 403 and no third-party reviews disclose tier costs as of 2026-06-02. Contact is required to evaluate.
No-public-pricing is a real friction point. The B2B SaaS focus is narrower than platforms covering 100+ industry categories.
Platform coverage: Not disclosed. Pricing: Not public. Asset generation: Not disclosed.
12. Harbor
Best for: Solo entrepreneurs wanting a free or very low-cost AI SEO starting point.
Harbor offers a genuinely free tier (3 articles, 1 site), Solo at €24/mo ($26, 25 articles plus competitor analysis), Growth at €39/mo ($42, 50 articles with bulk generation), and Powerhouse at €83/mo (~$90, 100 articles with priority support) (harborseo.ai/pricing, verified 2026-06-02). Annual billing saves up to 20%.
EUR pricing requires conversion for US buyers. Harbor combines AI Overviews, ChatGPT, and traditional SEO in a centralized dashboard, though depth is lighter than larger tools.
Platform coverage: AI Overviews + ChatGPT + traditional SEO. Pricing: €0-€83/mo. Asset generation: Article generation included.
13. Rankability
Best for: Content teams wanting AI visibility layered on top of content optimization.
Rankability integrates AI visibility signals into content scoring workflows. It targets content strategists who want to optimize for both traditional SERP and AI citation simultaneously. Public pricing is available on their website; the tool sits in the mid-market range.
Platform coverage: Multiple AI engines. Asset generation: Content briefs.
14. SE Ranking
Best for: Agencies wanting AI visibility inside an existing rank-tracking suite.
SE Ranking added AI visibility tracking to its established SEO platform. Agencies already using SE Ranking for traditional rank tracking can add AI visibility without migrating to a new tool. Platform coverage focuses on the major ChatGPT and Gemini channels.
Platform coverage: Major AI engines. Asset generation: No.
15. Morningscore
Best for: Small teams wanting gamified SEO with AI visibility features included.
Morningscore uses a gamification layer to make SEO task completion engaging. AI visibility features sit alongside traditional SEO tools. The tool suits small teams that find data-heavy dashboards demotivating.
Platform coverage: Core AI engines. Asset generation: No.
16. Cognizo
Best for: Teams needing competitive AI-share-of-voice benchmarking.
Cognizo focuses on competitive benchmarking within AI responses, showing how your brand's citation share compares to named competitors across AI platforms. Suited to teams where competitive positioning data drives content decisions.
Platform coverage: Multiple. Asset generation: No.
| Tool | Entry Price | LLMs Tracked | Asset Generation | Free Trial | SMB Fit |
|---|
| AIRIX | See airix.app | 16 | Yes (schema, FAQs, llms.txt) | Yes | Strong |
| Profound | $99/mo | 4 | No | No (demo gate) | Poor |
| Peec AI | $95/mo | 3-4 | No | No | Moderate |
| Otterly | $29/mo | 4 + add-ons | No | No | Strong |
| AthenaHQ | $95/mo (annual) | 8+ | Partial | No | Moderate |
| AirOps | Free tier | Multi | Content briefs | Yes | Moderate |
| LLMrefs | $79/mo | All major | llms.txt only | Yes (7-day) | Strong |
| Semrush AI | $99/mo | Undisclosed | No | No | Poor |
| Brand24 | $199/mo | Web + AI | No | Yes (14-day) | Poor |
| Scrunch AI | $250/mo (annual) | Multi | No | No | Poor |
| LLMClicks | Not public | Undisclosed | Undisclosed | Unknown | Poor |
| Harbor | €0/mo | AI Overviews + ChatGPT | Article gen | Yes (free tier) | Strong |
| Rankability | Mid-market | Multi | Content briefs | Check site | Moderate |
| SE Ranking | Suite-based | Major engines | No | Yes | Moderate |
| Morningscore | Suite-based | Core engines | No | Yes | Moderate |
| Cognizo | Not public | Multi | No | Check site | Moderate |
Yes, and most buyers underestimate how much. 61.9% of brand mentions disagree across AI platforms (AirOps research via Nobori, 2025), meaning your brand may be described differently on ChatGPT versus Perplexity versus Gemini. A tool that only tracks ChatGPT captures one slice of a fragmented picture.
ChatGPT holds 76.85% of the generative AI chatbot market (DemandSage, 2026). But its share of generative AI web traffic dropped from 87% to 56.72% in 12 months (Similarweb via TechnologyChecker, 2026). The market is fragmenting. Single-platform tracking is already an incomplete strategy.
Citation Capsule: ChatGPT's share of generative AI web traffic fell from 87% in early 2025 to 56.72% by March 2026 (Similarweb via TechnologyChecker, 2026). With 61.9% of brand descriptions disagreeing across AI platforms (AirOps research via Nobori, 2025), businesses tracking only ChatGPT are measuring a shrinking fraction of their AI exposure.
What Should a ChatGPT Rank Tracker Actually Measure?
The tools in this list measure different things. Knowing which metric matters for your situation saves money and frustration.
Citation presence: Does your brand name appear in the response? This is the baseline metric. Most tools measure this.
Citation position: Are you the first brand named, or buried in a list of five? Position affects conversion. Fewer tools measure this consistently.
Sentiment and framing: Is ChatGPT describing you accurately and positively? 47% of brands still have no deliberate AI visibility strategy (Dataslayer, 2025), which means many businesses have no idea how they are framed.
Cross-platform consistency: Is your description consistent across 16 LLMs? This requires multi-platform scanning.
Remediation output: After measuring, does the tool give you a JSON-LD block, a revised FAQ, or a specific fix? Most tools stop at the report.
FAQ
Q: What is the best ChatGPT rank tracker for small businesses?
For SMBs, the best options balance low entry cost with genuine multi-platform coverage. Otterly ($29/mo) is the most affordable pure tracker. Harbor (from €0) suits solo operators. Tools that also generate fixes, not just reports, deliver more value per dollar. Only 23% of marketers currently measure AI visibility (Incremys / eMarketer via Omnibound, 2026), so any consistent tracking puts you ahead of most competitors.
Q: How is ChatGPT rank tracking different from traditional SEO rank tracking?
Traditional rank trackers check your URL's position in a deterministic list. ChatGPT responses are generative and probabilistic. The same prompt can yield different answers on consecutive runs. Only 15% of pages ChatGPT retrieves are cited in its final output (Seer Interactive via position.digital, 2026). You are measuring citation probability, not a fixed position.
You need a tool that sends probe prompts to each platform's API (not UI scraping) and aggregates results. Most tools cover 3-8 platforms. ChatGPT's web traffic share dropped 30 points in 12 months (Similarweb via TechnologyChecker, 2026), making multi-platform coverage increasingly important. Check whether the tool uses API access or UI scraping - the data-collection method affects result consistency.
Most tools identify that your brand is missing from ChatGPT responses, then stop there. Done-for-you remediation means the tool generates the actual fix: a Schema.org JSON-LD block to paste into your site, an FAQ section optimised for AI citation, an llms.txt file, or an IndexNow submission. The GEO platform market is projected at $698 million in 2026 (Marketintelo Research, 2025). Remediation tools represent the high-value tier of this market.
Q: Is it worth tracking ChatGPT visibility if I am a local service business?
Yes. 693% year-over-year growth in AI-driven referral traffic to US retail sites during the 2025 holiday season (Adobe Digital Insights via Omnibound, 2026) shows AI referrals are real and growing. Local queries like "best plumber near me" are processed by ChatGPT at scale. If you are not tracked and cited, a competitor is.
The Bottom Line on ChatGPT Rank Tracking
ChatGPT processes 2.5 billion prompts per day and holds 76.85% of the generative AI chatbot market. The businesses winning those recommendations are not lucky; they are tracked, measured, and actively fixing what the data shows. The GEO platform market will reach $6.12 billion by 2034 (Marketintelo Research, 2025). The window for early-mover advantage is closing.
Most tools in this list will tell you where you stand. Fewer will tell you why. Almost none will generate the actual fix.
If you want to see where you stand across 16 LLMs right now, check your AI visibility score at AIRIX. The scan covers all 16 platforms and surfaces the specific schema, FAQ, and indexing gaps holding your citations back.
Competitor pricing verified against official pricing pages on 2026-06-02.